Chromalox

https://www.chromalox.com

Platform: Sitecore

Technologies/Skills Used:

CMS & E-Commerce: Sitecore 10
Development: HTML • CSS • SASS/SCSS • JavaScript • React • Bootstrap • Git • Gulp
UX & Optimization: UI/UX • Responsive Development • Cross-Browser Compatibility • SEO • Image Optimization • A/B Testing
Accessibility: WCAG 2.2 • ADA Compliance
Design & Collaboration: Figma • Photoshop • Jira • Azure DevOps • Agile Development

My Contribution:

  • Served as Product Manager and Web Content Manager for the complete rebuild of Chromalox.com, an e-commerce website migrated to a new Sitecore platform.
  • Spearheaded the complete redesign and redevelopment of the website, leading a team of developers and driving the project from strategy and planning through successful launch.
  • Led a comprehensive content audit and consolidation, reducing the website from approximately 4,000 pages to 1,000 high-value pages through elimination of outdated and duplicate content and strategic content rewrites.
  • Drove initiatives focused on user engagement, content quality, SEO, and overall website performance.
  • Ensured a consistent, responsive experience across mobile devices, screen sizes, and major browsers.